headermask image

header image

category archive listing Category Archives: marketing

Unified Communications Is A Pipe Dream

You know, I hear this term Unified Communications all the time. It recently came up as I saw the press release of Jajah and CallWave partnering up to “make global communications easier for people and businesses to communicate and collaborate.”
The theory of having all your communication come through one inbox is appealing, no doubt. GrandCentral […]

Heroes and Sprint: Product Placement Gone Wrong

I was catching up on my viewing of Heroes this evening when I noticed a rather obvious product placement for Sprint. The product placement doesn’t bother me so much, it’s the fact that anyone who knows anything about mobile phone networks would realize that this product placement is unrealistic.
Sprint uses CDMA technology to provide service. […]

Clever Web Ads By Apple

Clever web marketing by Apple:

WPvideo 1.10
Direct link to video

Based on this ad:

WPvideo 1.10
Direct link to video

Via TechCrunch

An Evening with S60, Complete With PhoneBoy!

While I don’t live anywhere near San Francisco anymore, I am in the Bay Area to see my boss in Mountain View. And, of course, to go to the Evening With S60 Event.
I have never been to one of these events, but I’ve heard they are a blast from the various bloggers who […]

It’s All In The Name

I was discussing mobile phones with my wife today, mostly because I got the quote back from the Nokia repair facility for my wife’s broken Nokia 6102: $115 flat rate to fix the phone. Considering I can buy a replacement phone on eBay cheaper than that, we’re going to pass on that. Shortly after I […]

Frucall goes SMS

Frucall, the service that allows you to call in, type in the barcode # into your mobile handset, and get more information about it including comparisons of online shops that might have it for less, is now making their service available via SMS. If you’re in the US and a member of Frucall, you can […]

Comunicano Gets Some Good Press

Andy Abramson’s PR firm Comunicano got some good press today in Advertising Age. I have participated in some of Andy’s Blogger Relations programs, so I understand how they work–give people products to play with and they write about them. It generates buzz for the products and gets a ton of useful feedback. Everyone involved gets […]

Google Reader Odds and Ends

More off the Google Reader. Funny, my starred list has gotten bigger…

The US a Third World Communications Country:  I have to agree with Rich Tehrani. We do live in a third-world country when it comes to communications. That’s what happens when you have a very powerful oligopoly controlling the entire telecommunications space.
Verizon pwns Vonage: To […]

Marketing, Marketing!

There is this scene in the classic Mel Brooks movie Spaceballs where Lone Starr and Yogurt talk about merchandising. (Pilfered from the relevant Wikiquote article)

Lone Starr: Yogurt. What is this place? What is it that you do here?
Yogurt: Merchandising.
Barf: Merchandising? What’s that?
Yogurt: Merchandising. Come! I’ll show you. [to the Dinks] Open up the store
[Yogurt walks […]

  • Admin